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The Head of Government oversees the signing of two memorandums of understanding and a framework agreement under which the German "LEONI" group will implement 6 investment projects in the automotive sector in Morocco

Agadir
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  • By 2027, these projects, which will create 7,100 jobs, will cost more than 932 million dirhams.
  • The creation of an electrical cable unit in Agadir will create 3,000 jobs, with an investment of 188 million dirhams.
  • These projects will contribute to strengthening the Kingdom's industrial sovereignty and positioning Morocco on the global map as a credible and highly competitive industrial destination.

The Head of Government, Mr. Aziz Akhannouch, supervised, on Tuesday, May 30, 2023, in Agadir, the signing ceremony of two memorandums of understanding and a framework agreement for the implementation of 6 investment projects in the automotive sector of the German company "LEONI" in our country.
The total value of the six projects exceeds 932 million dirhams, which will contribute to the creation of 7,100 new jobs by 2027, including the construction of a unit for the manufacture of electrical cables, in the industrial acceleration zone of Agadir, with an investment of 188 million dirhams, which will enable the creation of 3,000 direct jobs. The other five projects relate to the expansion of the Group's existing plants in the Casablanca-Settat region.
The signing ceremony took place in the presence of Mr. Mohcine Jazouli, Minister Delegate to the Head of Government in charge of Investment, Convergence, and Public Policy Evaluation, Mr. Ahmed Hajji, Governor of the Souss Massa region, Prefect of Agadir Ida Ou Tanane, Mr. Karim Achengli, President of the Council of the Souss Massa region, Mr. Taoufik Michraf, Secretary General of the Ministry of Industry and Trade, Mr. Fakhri Bouguerra, Director General of  LEONI in Morocco, and the regional directors of Souss Massa of the National Agency for the Promotion of Employment and Competencies (ANAPEC)., the Office of Vocational Training and Promotion of Employment (OFPPT), the City of Professions and Competencies (CMC), the Regional Investment Center (CRI), and the Director of the Industrial Acceleration Zone of Agadir.
The first memorandum of understanding signed between the Ministry of Industry and Trade, the Delegate Ministry in charge of Investment, Convergence and Public Policy Evaluation, and the  LEONI Group concerns the establishment of a unit for the manufacture of electrical cables in the industrial legislation zone of Agadir. The second memorandum of understanding signed between the Council of the Souss Massa region and the German Group concerns investment and employment support in the industrial unit project to be established in Agadir. The framework agreement signed between the National Agency for the Promotion of Employment and Competencies (ANAPEC) LEONI will meet the German Group's needs for a qualified workforce, which will reach 5,000 by 2026, with the aim of strengthening its investment program at the national level.
On this occasion, the Head of Government, Aziz Akhannouch, recalled the great importance that HM the King attaches to the industrial sector, which is a fundamental pillar of the national economy in terms of its important contribution to GDP and job creation.
He said that the government, in turn, attaches great importance to the employment sector, which constitutes a key pillar of the "social state", as well as to the industrial sector through the new investment charter, which focuses on the regional and territorial dimension in the distribution of investments, pointing to the existence of projects related to the automotive industry in Souss Massa, which would make the region an economic pole capable of creating job opportunities, and a competitive platform for national and foreign investments.
These investment projects will enable the diversification of the national industrial sector, strengthen the Kingdom's industrial sovereignty, contribute to the growth and development of the automotive sector, and position Morocco on the global map as a credible and highly competitive industrial destination.
 

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